A memorial service should ideally be brief. If a memorial service takes too long, there is a risk that the attendees will lose concentration at some point. Worse still, if a memorial service takes too long, there is a risk that some of the attendees will simply leave – and move on to other activities. You have to understand that the people who will be attending the memorial service will have foregone other activities. You may, for instance, be looking at someone who works at PepsiCo, who would otherwise have spent the afternoon hunting for Mypepsico discounts. But, reasoning that the memorial service is likely to be a brief affair, he opts to spare some time to attend it. This he does with the intention of (later) visiting the Mypepsico employee login page, after the service, to sign in and proceed with the discount hunting mission. Now if the memorial service takes too long, this person will be excused for just leaving and proceed to his online discount hunting mission. Thus if you want the memorial service to go on well (and if you don’t want people to leave before the service ends), you better keep it brief.
The way to keep a memorial service brief is by:
Telling the speakers to keep their speeches short
The people who are called upon to pay tributes, votes of thanks or any other speeches need to be told to be brief. This has to be emphasized several times. They need to organize their thoughts well, to ensure that their speeches are brief, but not curt.
Ensuring that other presentations are appropriately short
The ‘other presentations’ in question here include songs, poems, dirges… and so on. The people making these presentations need to be instructed to cut out the unnecessary bits, so as to achieve the desired brevity. For instance, instead of singing an entire song, the people can sing just the chorus.